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 Excellent rated 4.7 out of 5

Simply White PAP+ Whitening Powder (15g)

Simply White PAP+ Whitening Powder (15g)

verified Whitens Teeth Overtime

verified 100% Sensitivity-Free

verified Dentist-Formulated

verified Made in the USA

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Product Details

This is your daily-use, peroxide-free whitening powder designed to lift surface stains from coffee, tea, juice and everyday life – without the burning, aching sensitivity that comes with harsh strips and gels. Powered by PAP+ technology and gentle polishing minerals, it works to gradually brighten your smile each time you brush.

Why it’s special

  • PAP+ powered whitening – targets stains while being kinder to enamel than traditional peroxide-based products.
  • Peroxide-free & sensitivity-conscious – made for people who’ve tried strips, gels or LED kits and hated the pain that followed.
  • Effortless to use – just dip or sprinkle onto your wet toothbrush and brush as normal; no trays, no 30-minute sessions, no mess.
  • Helps tackle everyday stains – ideal for coffee, tea, soda or juice drinkers who feel their smile has slowly dulled over time.
  • Pairs with our Brightening Powder & Strips – use this for real whitening over weeks, and the purple products for instant brightness before photos, dates or events.

If you’ve been looking for a whiter, brighter smile that actually fits into your routine — and doesn’t punish your teeth for it — Simply White PAP+ Whitening Powder was made for you.

Unique Formula

A peroxide-free whitening powder made for sensitive teeth and everyday stains.

• Gently whitens without the sharp sensitivity people often get from strips, gels or in-office treatments.

• Fine, low-grit powder texture that supports your enamel instead of feeling scratchy or abrasive.

• Simple, no-fuss routine that fits into normal brushing with no trays, lights or extra 30-minute sessions.

• Designed to feel like a safe upgrade to your daily routine, so buying it feels like taking care of yourself—not gambling on another harsh whitening product.

How to Use

Step 1: Wet your toothbrush and, if you like, add your usual toothpaste.
Step 2: Either use the Whitening Powder on its own by dipping your wet brush into the jar, or lightly dip your toothpaste-coated bristles into the powder.
Step 3: Brush your teeth as normal for 2–3 minutes, focusing on the areas that look most dull or stained.
Step 4: Rinse well with water. Use a few times per week as part of your routine for gradual, natural-looking whitening.
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Loved by Thousands

Customers choose our peroxide-free PAP+ system because it delivers safe, effective, confidence-boosting improvements without the sensitivity.

Before

After

 
 

What Makes Simply Smile So Effective?

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Targets Built-Up Stains

Gently lifts surface discoloration that’s built up over time, helping teeth look clearer and brighter with each use.

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Refreshes, Cools and Cleans

Leaves your mouth feeling clean and lightly refreshed, like a cool “winter” boost added to your normal brushing routine.

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Sensitive-Teeth Safe

Designed for people who struggle with whitening sensitivity, so you can work toward a whiter smile without the usual sting or ache.

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Clean, Pure and Gentle

Made to brighten without harsh, bleach-heavy formulas, this is a careful upgrade to your oral care and not something your teeth have to recover from.

Refreshing Mint Flavor

Simply White is lightly infused with a fresh mint touch that leaves your mouth feeling clean and cool after every brush — never overpowering, never artificial. It’s subtle enough to pair with your regular toothpaste, but refreshing enough to make your routine feel crisp and renewed.

Long-Lasting Use, Zero-Risk Guarantee

Each WinterWhites powder lasts 2–3 months depending on use, giving you a long-lasting whitening routine you can rely on. And with our 60-Day Money-Back Guarantee, you can try the entire WinterWhites system with complete confidence. If you’re not seeing a brighter, more even smile — you get your money back, no stress.

Science of PAP+ Whitening

 

What is PAP+?

PAP+ is a modern whitening ingredient that targets stains without using harsh hydrogen peroxide. Developed for people who want real shade change but are tired of strips and kits that leave their teeth sensitive.

How Does PAP+ Work?

PAP+ works by breaking down the bonds in surface stains while you brush, helping to lighten built-up discoloration over time. It does not aggressively dehydrate the tooth's surface, most people experience far less of the sharp, zinging sensitivity making it a better fit for teeth that are on the sensitive side.

  • Step 1

    Wet your toothbrush and shake off excess water
  • Step 2

    Dip your toothbrush into the powder with or without toothpaste
  • Step 3

    Scrub your teeth for 2 minutes then rinse your mouth with water

    Step 1

    Wet your toothbrush and shake off excess water

    Step 2

    Dip your toothbrush into the powder with or without toothpaste

    Step 3

    Scrub your teeth for 2 minutes then rinse your mouth with water

    Whiter Teeth in 3 Simple Steps

    Frequently Asked Questions

    Will this make my teeth sensitive?

    No. Our PAP+ formula is designed to whiten without the sharp, zinging sensitivity caused by peroxide-based strips and gels. Most users report zero discomfort during or after brushing.

    How long does it take to see results?

    Most people notice cleaner, brighter-feeling teeth after a few uses. Deeper, shade-by-shade whitening typically appears within 2–4 weeks of consistent use.

    Is PAP+ safe for enamel?

    Yes. PAP+ does not dehydrate or erode enamel the way peroxide can. The powder is low-grit and formulated to lift stains gently without scratchy abrasives like charcoal.

    How often should I use the whitening powder?

    Use it 2–4 times per week as part of your normal brushing routine. You can use it alone or dip your toothpaste into the powder.

    How long does one jar last?

    A single 15g jar typically lasts 2–3 months depending on use.

    What does it taste like?

    A mild, clean, mint-free taste—designed not to overpower your toothpaste.

    How long is shipping?

    All orders take 1–2 business days to process. Once shipped, delivery usually takes 7–14 business days, depending on your location and local carriers. You’ll receive a tracking number as soon as your order begins its journey.

    What if it doesn’t work for me?

    We offer a 60-Day Money-Back Guarantee so you can try WinterWhites with complete confidence. If you don’t see a noticeable improvement in your smile after consistent use, simply reach out to us within 60 days and we’ll refund your purchase—no hassle, no stress. Your smile is our priority, and we stand fully behind the results of our formulas.

    Trustpilot reviews

    Excellent 4.8 / 5

    • Great value and real, comfortable whitening

      The Simply Kit is worth the $95. I’ve used whitening gels before and hated the sensitivity. This is the first time I’ve seen real results without feeling like I damaged my teeth. The bonus strips work great before events too.

      David S.

    • Finally a whitening product that doesn’t hurt

      I’ve tried so many whitening products that either hurt or did nothing, so I started with the single powder and I’m honestly shocked. No sensitivity at all and my teeth already look cleaner and less dull after a week.

      Alicia M.

    • Gentle on my teeth but still effective

      I bought the Simply Kit because I wanted the full routine and the free strips. My teeth always felt sensitive with Crest but this formula is super gentle. After two weeks, my smile looks much more even.

      Hannah R.

    • The Duo Kit is the perfect combo

      Grabbed the Duo Kit because I wanted both the whitening and the brightening powder. The purple one instantly cools down the yellow tone and the blue one feels like it’s actually improving my shade over time. Great combo.

      Jordan T.

    • The Simply Kit made whitening painless

      I drink a lot of coffee and strips always made my teeth ache for hours, so I went with the Simply Kit. The powders are super easy to use and the free strips were a nice bonus. I finally feel like whitening isn’t painful anymore.

      Elena K.

    • Should’ve bought a bigger bundle

      I got the single just to test it before committing and now I regret not buying the kits. It makes my teeth feel cleaner in a way normal toothpaste never does. Ordering the Duo next.

      Marcus L.

    • Noticeable brightening without harshness

      The Duo Kit has been perfect for me. I use the whitening powder every other day and the purple brightening powder before work when I look a little yellow. Not dramatic overnight results, but definitely noticeable progress.

      Sophie J.

    • Works better in tight areas than strips

      Honestly impressed. The single whitening powder lasted me longer than expected and actually lifted the stains around my lower teeth where strips never reach well.

      Carlos P.

    • My new go-to before work

      Went with the Duo Kit. I love how simple it is — no trays, no weird burning sensation. The purple powder gives an immediate bright look and the whitening powder feels like long-term results without pain

      Maya F.